Responsible and sustainable tourism policy

Georgia’s mountains, churches and villages are not a backdrop; they are people’s homes. Our tours are private and small by design, and these are the rules we hold ourselves to.

Local money stays local

• Guesthouses, family cellars and restaurants from our verified register are preferred over chains; on multi-day tours at least half of the nights are in locally owned accommodation.
• Guides and drivers are Georgian residents paid fair, agreed rates; we take no commission from shops or restaurants and tell you so.
• We buy wine, cheese and crafts directly from producers where the tour passes.

Protected areas and nature

• We follow the Agency of Protected Areas rules: marked trails, visitor-centre registration where required, no drones over parks without permit, no fires outside designated places.
• Everything we carry in, we carry out; the vehicle has a rubbish bag and we use it. Guests receive a refillable bottle on multi-day tours and we refill rather than buy plastic where safe water exists.
• We do not pick flowers in alpine meadows, disturb nesting birds (the Batumi raptor migration is watched from a distance), or feed wildlife.

Animals

No animal performances, no photographs with captive wild animals, no rides on overworked animals. Horse treks in Tusheti and Kazbegi use local owners’ horses under our welfare checklist (weight limits, rest days, water, no lame animals). We do not visit or promote dolphinariums or bear enclosures.

Culture and people

• Churches and monasteries are living places of worship: dress codes, silence during services and photography rules are explained before every visit and respected.
• Photographs of people are taken with permission; we do not photograph children without a parent’s consent and do not publish guests’ faces without their agreement (see the photography policy).
• Village hospitality is accepted with gratitude and reciprocity, not treated as a show. Our guides explain the supra so guests can take part respectfully.

Carbon

Private cars have a carbon cost. We keep it down with well-maintained vehicles, the shortest sensible routes, full cars rather than convoys, and train options where they are good (Tbilisi–Batumi, Tbilisi–Zugdidi). We publish the kilometres of each multi-day tour on request and will support a verified offset if a guest asks; we do not greenwash.

Content

Our destination guides cite official and institutional sources, name authors and correct errors publicly (editorial standards). We do not inflate visitor numbers or invent festivals; dates come from organisers and are marked “to be confirmed” until they are.

Reporting

Each January we publish a short note on this page: nights in locally owned accommodation, number of local suppliers paid, incidents, and what we changed.

G Tour is a brand of Sheni LLC (შპს „შენი“, identification number 406548222, registered 9 February 2026, legal address Gorgasali Lane 3, Krtsanisi district, Tbilisi; director Ioseb Demetrashvili). Office: Castle in Old Town, 3 Betlemi Rise, 0105 Tbilisi. Paris office: 32 Boulevard de Rochechouart, 75018 Paris. Contact: info@castle.ge, WhatsApp +995 577 41 63 14. Version 1.0 — 26 October 2026. This document is reviewed at least once a year and whenever the law or our practice changes; the date above is the date of the current version.